What is it about La Parisienne that makes heads turn as she walks by? How is this achieved, with that perfect look of effortless chic?


La Parisienne has always been an inspiration to so many and it has nothing to do with fashion – because fashion comes and goes. It has nothing to do with where you were born – because being a Parisienne is a state of mind, a style, and an approach to life.


So what is the secret? How does one become a Parisienne? Ultimately it is simple, coming down to a few core rules:


  • Be both elegant and casual. How? Do not overdo things with clothes or make-up. A casual outfit combined with the right striking "accessory" can work wonders.
  • Always look your best! Going out to buy a croissant at the local bakery? Stay true to your everyday style, but never look a mess. Grab your sunglasses, and your favourite hat that goes great with everything. Put in just a little effort, and trust us, that will go a long way.
  • Be graceful and accepting. No matter what life throws at you, take the time to appreciate the experience and always look for the silver lining. You can throw out a swear word or two in the process, and that is completely fine. But always know that things are under control. It is a matter of attitude.
  • Use all your senses, all the time. Try new things. Eat the most delicious food whenever you can, trying out that amazing new recipe you saw on Instagram. Treat yourself to that glorious new Chanel perfume with no regrets. Touch the hand of a loved one or take them into your arms. Listen to your favourite song…


And that is pretty much all there is to it. Enjoy life, spread love and try to be the best version of yourself – and you will be a Parisienne in no time!